Croner Local Media Survey
Media Survey
The Croner Local Media Survey, launched in 2013, is conducted annually for companies that broadcast content and sell local advertising for cable, television and radio. The Survey invites the participation of television stations, radio stations, MSOs, digital organizations, publishers and other media companies.
The 2023 Results provide data for 90 industry-specific positions along with 16 positions by cross-industry and 11 positions by organization level, representing 21,000 employees in 17 local media organizations.
World-Class Participants
The Croner Local Media Survey report contains market data for local media sales salaries, including local advertising sales jobs as well as programming and operations jobs at local television and radio stations in the U.S.
Comprehensive compensation data and market ranking is provided for all positions, including for local sales manager and account executive positions. Media companies use the Survey results to understand salary differentials, benchmark compensation and set pay structures for their local sales and broadcasting organizations.

Valuable Data for Critical Decisions
Participant companies use our Survey results to understand salary differentials, benchmark sector-specific compensation, establish rational pay levels and pay structures and make well-informed decisions about their competitive bonus plans and equity plans.
Download PDF Survey Data

Significant Features
Of the Croner Local Media Survey


Confidentiality Yields Quality Results
The Croner Company conducts all of our surveys as an independent third party. You can trust us. We have many decades of experience successfully ensuring the security, confidentiality and consistency of the data we provide.
Confidentiality
Limited Distribution
Safe Harbor Practices
Secure Data Management
All of our data submission, storage and distribution practices adhere to privacy and security standards established by the U.S. National Institute for Standards and Technology (NIST), the European Union’s General Data Protection Regulation (GDPR) and the joint E.U.-U.S. Privacy Shield Certification program. Click here for more information regarding our privacy policies.